Sep 14, 20222 minStrategies that unite brand and space.Every place has a specific soul, an essence that determines its concept. Each place has functional attributes, such as location,...
Sep 8, 20224 minBrand refreshIf you consider that your brand has become obsolete, it is important that you consider whether you need to refresh it. A brand refresh is...
Sep 8, 20222 minThe importance of branding in the commercial fieldThe term branding is mostly used in the commercial field. However, not many people know that this term is at least a century old. The...